http://www.salon.com/books/feature/2010/06/07/philosophy_of_horror_movies
Throughout the history of horror movies, the issues faced in these films are often reflections of the social context surrounding the creation of these movies. An example of this is movies with monsters that are a metaphor for communist threat in the 1950's; these movies can also represent how we feel about war, terrorism, or other problems (Rogers, 2010).
The appeal of "Paranormal Activity" is because of the "up close and personal" feel that it has to it. The viewer feels as if they are the ones experiencing the horror. Similar movies of this nature include, "Open Water," or even "District 9." The viewer feels more connected to the events in the film because of how the movies seem to incorporate everyday events and show the people living their lives like any other person.
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